SUNNY SKY PRODUCTS
I served as Brand Manager for 4 years with a focus on corporate marketing strategy and budget reporting, management of licensed brand partnerships, product innovation and communications.
Corporate Website Design
The corporate website was built out to be an informative site with the customer’s digital experience in mind. My goals for the site were to capture who Sunny Sky Products is as a company, the breadth of our portfolio and be a user friendly information source.
Product Innovation
Managing the company’s innovation pipeline was an intricate part of my day-to-day responsibilities under the VP of Marketing and Product Innovation. My responsibilities included ensuring company’s relevance in market trends across all product categories, flavor innovation and the future evolution of our current products. Whether creating the next hot new beverage for one of our brands or helping our customers elevate their in-house beverage program, I worked very closely with our team of food scientists to provide the best products for the market.